Work out what one item costs to make by dividing a whole batch of supplies by how many it produced, then look at what similar handmade things actually sell for. The number usually lands around three to four times the cost to make, and often more for small items. A kid selling to neighbors is not selling a factory product, they are selling something a specific person they know made by hand, which is worth more rather than less.
If your kid makes something, the pricing question feels different from a service, and most families get stuck in the same place. The bracelet took an evening in front of the television. What on earth is that worth?
Here is the order that works. Cost first, so you know the floor. Then what similar things sell for, so you know the ceiling. Then value, which is where the actual number lives.
Not what the whole trip to the craft shop cost. What one item costs.
Add up everything that went into a batch, including the things that feel free. String, beads, clasps, wax, wicks, jars, labels, packaging, the bag you hand it over in. Then divide by how many finished items that batch produced.
If forty dollars of supplies makes fifty bracelets, each one costs eighty cents. That is the number, and almost no kid has ever worked it out.
This one calculation does more for a young founder than any pricing advice. It is Sophie's whole lesson in the book, and doing it once, on something small, is worth more than the profit on the first batch.
Not what people say they are worth. What they sell for.
Search the same item on the sites where handmade things get sold, and look at listings that have actually shipped rather than ones sitting there. Walk a craft fair or a farmers market and look at the tags. If your kid is selling at school or to neighbors, the comparison is whatever those people already buy instead.
That range is the ceiling. Your kid does not have to hit the top of it, but they should know where it is before naming a number.
Here is where a kid has an advantage that adult sellers do not, and it is worth saying to them plainly.
Nobody buying a bracelet from a twelve year old is comparing it to a factory bracelet. They are buying a thing that was made by hand, by a specific person they know, who chose those colors. A neighbor buying a candle is buying it partly because a kid on their street made it.
That is not a lesser product with a sympathy discount attached. It is a genuinely different product, and it is the reason handmade things sell at all.
A common shape is three to four times what the item cost to make, and often more for something small.
An eighty cent bracelet at four dollars is not greedy. It covers the materials, the time, the ones that go wrong, and the fact that this is the only place that particular bracelet exists.
Watch for the trap underneath cheap materials. If something costs fifty cents to make and your kid charges a dollar, they have technically doubled their money and earned about three dollars for an entire evening. Cost sets the floor, not the price.
This is the most common mistake, and it goes both directions.
Counting three hours of making at ten dollars an hour puts a thirty dollar price on a bracelet nobody will buy. Ignoring time entirely means your kid works all Saturday for nine dollars.
The useful question is not what the hours were worth. It is whether the batch, at the price similar things actually sell for, adds up to a morning worth spending. If it does not, the answer is usually to make them faster or make something else, not to charge thirty dollars.
Four dollars beats three seventy five. Making change is slow and fiddly, especially at a table.
Three for ten dollars beats four dollars each, most of the time. Bundles raise what each customer spends without anyone feeling like the price went up, and they move the slow colors alongside the popular ones.
The signal is running out. If a batch sells out in an afternoon every single time, the price is too low, and that is good news rather than a problem.
Put the next batch up a dollar. If it still sells, that dollar was always there.
Let them set the number, even when you can see it is wrong. A kid who chose four dollars will defend four dollars to a customer who asks. A kid whose parent chose it folds the moment somebody pushes.
If it is too low, do not fix it. Ask what one costs to make, and let the arithmetic do the arguing.
Five questions about age, budget, time, and what they actually like doing. Four matched ideas at the end, free, with no email needed to see them.
Take the quizA kid who cuts, edges, and cleans up usually starts between $25 and $40. Professionals charge about $30 to $85 a visit, and a young founder starting below that is being paid less for being unproven, not for being young.
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What should a kid charge to mow a lawn?Ten people who already know them, one prepared sentence, and an easy way for each of them to say no.
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How does a kid find their first customer?Less than almost anyone expects, and for a lot of these ideas the honest answer is nothing until somebody has already said yes to a price.
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How much money does a kid need to start a business?Earlier than most people think, as long as the business matches what the kid can actually handle. The limit is rarely age itself.
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What age can a kid start a business?A program from Founder's Best Friend. Built for kids 8 to 18 who want something of their own.