Starter guide

Homemade Baked Goods

Bake one thing really well and sell it by the batch.

Around $30
Medium

Pick one thing and get really good at it. Not a bakery, not a menu. One cookie, one bread, one brownie that people ask you to make again. That's the whole business. The kid who bakes twelve different things badly makes no money. The kid who bakes one thing perfectly gets standing orders.

Start for free

Get three orders before you buy anything

Bake one small test batch from what's already in your kitchen. Give a few away. Then ask.

Ask five people:

"I'm selling [your one thing] by the half dozen for [your price]. Want me to bring you some this Saturday?"

Three yeses means you have a business. Zero yeses means you just saved forty dollars, and you should try a different thing.

The plan

Your simple plan

  1. Pick one item. Your best one. The one people already compliment.
  2. Sell by the batch, not the piece. A half dozen or a dozen. Bigger orders, fewer trips.
  3. Bake to order. Never bake first and hope. Take the order, then bake.
  4. Deliver on one day. Pick a day, like Saturday morning. Everybody orders by Friday night. One baking session, one delivery run.
Parents, read this part

Check your state's rules before you sell anything. Most states have cottage food laws, which set out what a person can make at home and sell directly to customers. The rules differ a lot from one state to the next, and they cover what you can sell, where you can sell it, how much you can earn in a year, and what the label has to say. Look up your own state's cottage food rules, or call your county health department and ask. This one is a job for a parent, not the kid.

The gear

What you need, and what you can skip

Mostly ingredients. The gear you probably already have.

Get these
  • A good baking sheet or two. Shop this
  • Parchment paper so nothing sticks or burns. Shop this
  • A cookie scoop, so every one comes out the same size. Shop this
  • Clear bakery bags and ties for packaging. Shop this
  • Simple labels for the bag with your business name. Shop this
Skip these for now
  • A stand mixer. A bowl and a spoon have made a lot of money.
  • Fancy boxes and ribbon. A clean bag and a good label look great.
  • A second and third recipe. Master one first.

As an Amazon Associate I earn from qualifying purchases. We only list gear the guide actually calls for, and the skip list is there because most of it you do not need yet.

The lesson from the book

Andre learned this one the hard way with cars: the same job, done the same way, every single time, is what turns one customer into a repeat customer. Baking is the same. If your cookie is amazing on Saturday and mediocre next Saturday, people stop ordering. Boring consistency is the thing people actually pay for.

The full program

Ready to build the whole thing?

The full Young Founder kit walks you through everything Andre and Sophie learned: how to price, take orders, and turn one good batch into steady customers. The book, the workbook, the videos, and more.

See what is inside the kit

Questions about this idea

What should a kid charge to walk a dog?

A kid walking dogs in their own neighborhood usually starts between $10 and $18 for a thirty minute walk. Professional walkers average about $21 for the same walk.

Read the answer

How much money does a kid need to start a business?

Less than almost anyone expects, and for a lot of these ideas the honest answer is nothing until somebody has already said yes to a price.

Read the answer

How does a kid find their first customer?

Ten people who already know them, one prepared sentence, and an easy way for each of them to say no.

Read the answer

What do I do when my kid wants to quit?

Find out whether this is not working or just not fun right now. Those look identical from outside and they need opposite responses.

Read the answer

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Young Founder

A program from Founder's Best Friend. Built for kids 8 to 18 who want something of their own.

Young Founder, 2026